As stores re-open across the globe brands are working hard to adapt retail spaces to the new safety measures.
Providing more space for customers to circulate often means reducing the size of product displays and the range of products available for customers to browse.

Offering in-store customers the digital Interactive shopping experiences implemented for eCommerce during lockdown can allow customers to discover the full range of products available and to switch seamlessly between the different sizes and colors in Interactive 3D and Augmented Reality.

American Tourister uses Emersya’s fully web based #AugmentedReality feature to enable consumers to visualize the different suitcases in their Airconic range true to size.
Customers can open the suitcases to view the inside and lift the handle, as they would with a physical product.

These kind of omni-channel digital shopping experiences enhance instore shopping experiences and increase consumer engagement with the brand.